PortfolioCase Studies



The Brief
Melbourne Health (MH) are a major health provide in Victoria comprising The Royal Melbourne Hospital, North Western Mental Health, North West Dialysis Service, Victorian Infectious Diseases reference Laboratory and Intrastructure Services Group. MH required a website to incorporate all these unique, yet related identities under one roof.

The Challenge
Each health service had their own brand and identity which needed to be diplomatically housed under the one parent service. The site needed a content management system which allowed content to be re-used where necessary. The Melbourne Health site would become the portal to the wider services of the group.

The Success
The new site featuring 6 related brands was launched in 2005. It brought together the services of all parties enabling visitors to search and find what they were looking for including community events, nursing and medical services, library resources and career information.

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www.mh.org.au