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The Brief
Australian Princess is a reality TV show on Channel 10 that gives 12 girls the chance to make their dreams a royal reality. The producers engaged ADWEB to create a website to coincide and support the glamorous TV show.
The Challenge
The site needed to be quickly updated as new content from the show came to hand. It had to reflect the look and feel of the show and highlight the contestants as they fought for the crown.
The Success
Initially launched in 2005, the site featured exclusive content as well as highlights from the TV show. The series is currently in the process of selecting a new set of (potential) ladies for 2006!
 
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